The Smarter Way to Get in Shape After 30
Finally build the body you've been chasing without strict diets or long workouts.
About Matthew Nitto
Founder of M&B Coaching
Transformation Coach for Men 30+
I spent years stuck in the exact same place as you.
I trained hard, ate clean, did everything I was supposed to and nothing changed.
The truth? Your body at 35 doesn't respond the same way it did at 25. Hormones shift. Stress builds. Recovery slows.
Once I cracked that code, I rebuilt my body from the inside out and now I help other high-performing men do the same.
This isn't about willpower. It's about a smarter, tailored strategy that works with your biology.
Who I Work With
This program is designed specifically for:
Entrepreneurs and founders juggling teams, stress, and time constraints
Professionals in their 30s and 40s who've been training but feel stuck
Dads and busy high-performers who want results without sacrificing family or lifestyle
Men who are already disciplined, but need a system that works
The M&B Method™
Personalized Training Plan
Tailored to your body, schedule, and hormonal profile — not a cookie-cutter app.
Smart Nutrition Strategy
No tracking every calorie or cutting out carbs — just sustainable, intelligent fueling.
Lifestyle Optimization
Stress, sleep, hormones — the hidden variables that are keeping you stuck? We handle those too.
Weekly Progress Check-ins
You're never guessing or going it alone. I keep you accountable, on track, and progressing.
Ongoing 1:1 Coaching Support
This isn't group chat advice. It's hands-on, real-time support built around your life.
Supplement & Recovery Protocol
Strategic supplementation and recovery methods to optimize your results and feel your best.
Client Wins
⭐⭐⭐⭐⭐
Jake
38, Startup Founder (NYC)
"I was training consistently for 2 years. Saw no changes. After 3 months with Matt, I'm leaner, stronger, and more confident — without giving up my weekends or wine."
Dropped 17 lbs
4 inches off waist
Doubled strength markers
⭐⭐⭐⭐⭐
Brandon
35, Tech Exec (LA)
"The M&B Method is real. Matt gave me structure without the stress. I now feel in control of my body for the first time since college."
Dropped from 20% to 9% body fat
Improved energy + sleep
Traveling weekly without losing progress
⭐⭐⭐⭐⭐
Samir
42, VC Partner & Dad of 2 (Austin)
"I didn't need motivation, I needed a system. Matt's program helped me rebuild my health while growing my firm and being present for my kids."
Boosted Metabolism
Lost 22 lbs
Built a new morning routine that stuck
What Happens When You Apply
This isn't a mass-market program. I work closely with a small number of clients to ensure results.
1
Fill out the short application (takes 2 mins)
2
I review every application personally
3
If it's a fit, I'll reach out to book a no-pressure call
4
We map out a path forward — simple, honest, tailored
If you're committed, I'll match that commitment.
Still Wondering If This Is Right for You?
Let's make it easy:
You DON'T need to:
Give up carbs
Work out 7 days a week
Be perfect
What you DO need:
A proven system
Expert guidance
A plan that fits your life